Funny ads are a great strategy to attract customers. People pay more attention to a funny commercial than a serious one, which enables them to be influenced. Humorous advertising only works if the humor is appropriate for the customer and the product.
Certain products lend themselves to humorous ads more than others. These products are usually inexpensive, consumable and can be presented without a lot of facts. These products don’t need an explanation, which leaves room for humor. Products that benefit the most from humor include food, drink, candy, alcohol and toys.
Here are some tips to create a winning humorous ad:
Keep the humor relevant to the product.
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